Making Sense of Sports
Ellis Cashmore's unique, multidisciplinary introduction to sport studies is completely revised, updated and enhanced to reflect the changing character of contemporary sport. Among the questions addressed in this new fourth edition, Cashmore discusses:
* cyborgization - will the human body be re-designed to meet athletic needs just as cosmetic surgery has enabled the re-design of bodies to suit aesthetic preferences?
Already established as a standard text, Cashmore's challenging approach to the study of sport is now updated to include new chapters on 'The Mind of the Athlete' (a probe into the psychological qualities and processes that separate winners from also-rans), and 'The Rise And Rise Of Celebrities' (investigating the rise of celebrity culture and its effect on the status of athletes).
Original and revealing, this updated edition continues to provide a comprehensive investigation into the changing character of sport, and is essential reading for undergraduates of sociology and sports studies.
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why competition excites us
how evolution culture and our genes shape us
what the human body is made of and how it works
how history turned huntergatherers into champions
how old are sports?
how theories help us understand sports
what makes winners win and losers lose
why women had to break rules to get into sports
how art has influenced our appreciation of sports
why television and sports are inseparable
why do we like to bet on sports?
how Rupert Murdoch became the most powerful man in sports
why Nike was a key player in the globalization of sports
how athletes jumped onto the Alist
is being lefthanded an advantage in sports?
why politics has always been a factor in international sports
why dont more gay athletes come out?
how science sex and cyborgs affect sports
why black athletes are symbols of failure
why attempts to eliminate drugs might prove futile
do cheats epitomize todays sports better than fair players?
where violence in sports comes from