Influencing Attitudes and Changing Behavior: A Basic Introduction to Relevant Methodology, Theory, and ApplicationsAddison-Wesley Publishing Company, 1969 - 148 sider |
Innhold
POSING PROBLEMS IN ATTITUDE AND BEHAVIOR | 1 |
CONSIDERING WHERE TO LOOK FOR ANSWERS | 9 |
EXAMINING THE EXPERIMENT | 24 |
Opphavsrett | |
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Vanlige uttrykk og setninger
able acceptance activity agree approach asked assumed attempt attitude change audience behavior Chapter cognitive commitment communication conceptual conclusion condition consequences credibility critical dependent derived determine developed direction dissonance dissonance theory effect elements evaluation example expect experiment experimental fact fear feel final function give given goal grasshoppers greater hypothesis important increase independent variable individual influence initial interesting involved issue less manipulation means measured ment method nature negative observations occur operations opinion organization particular percent person persuasive position possible practical predict present problem produce psychological question ratings reader reasons reduce relevant response rules scale similar situation social sources specific speech statements stimulus subjects suggest techniques theory tion topic treatment trying vari variables verbal Woman
Referanser til denne boken
Education and the Social Construction of "race" Peter M. E. Figueroa Ingen forhåndsvisning tilgjengelig - 1991 |