LIQUOR ADVERTISING HEARINGS BEFORE THE COMMITTEE ON INTERSTATE AND FOREIGN COMMERCE EIGHTIETH CONGRESS SECOND SESSION ON S. 265 BILL TO PROHIBIT THE TRANSPORTATION IN INTERSTATE S. 2352 BILL TO AMEND THE FEDERAL TRADE COMMISSION A BILL TO AMEND THE FEDERAL TRADE COMMISSION BEVERAGES APRIL 21 AND 22, 1948 (See also hearings on S. 265, dated May 12 and 13, 1947) Printed for the use of the Committee on 76162 UNITED STATES WASHINGTON: 1948 COMMITTEE ON INTERSTATE AND FOREIGN COMMERCE WALLACE H. WHITE, JR., Maine, Chairman CHARLES W. TOBEY, New Hampshire CLYDE M. REED, Kansas ALBERT W. HAWKES, New Jersey E. H. MOORE, Oklahoma HOMER E. CAPEHART, Indiana EDWIN C. JOHNSON, Colorado ERNEST W. MCFARLAND, Arizona WARREN G. MAGNUSON, Washington EDWARD S. JARRETT, Clerk EDWARD COOPER, Professional Staff Member (Senator Reed was designated as chairman for these hearings) Andres, Charlotte M., executive secretary, Washington, D. C., Christian Science Committee on Publication, Munsey Building, Washington, Brady, Joseph E., representing the International Union of United, Brewery, Flour, Cereal, Soft Drink & Distillery Workers of America, 2347-51 Vine Street, Cincinnati 2, Ohio. Braucher, Frank, president, Magazine Advertising Bureau, 271 Madi- son Avenue, New York 16, N. Y.. Caddow, Harry A., secretary-manager, Wine Institute, secretary, Wine Conference of America, 717 Market Street, San Francisco, Capper, Hon. Arthur, a United States Senator from the State of Childs, Randolph W., executive director and counsel, Pennsylvania Alcoholic Beverage Study, Inc., 1528 Walnut Street, Philadelphia, Colvin, Mrs. D. Leigh, president, the National Woman's Christian Temperance Union, 1730 Chicago Avenue, Evanston, Ill.. Crawford, Hon. Fred L., a Representative in Congress from the State Dameron, Dr. Kenneth, College of Commerce, Ohio State University, Ferro, Anthony J., executive secretary of the New York State Council of Brewery, Soft Drink & Distillery Workers, Inc., First National Flynn, W. G., representing the International Association of Machinists, Ninth and Mount Vernon Place NW., Washington, D. C.. Gamble, Frederic R., president, American Association of Advertising 41 92 192 153 165 191 Gatling, Donald B., Chief, Division of Radio and Periodical Advertis- ing, Federal Trade Commission, Washington, D. C.... Gildea, Arthur P., representing the Tri-State Council of Brewery 156 Haggerty, John B., chairman of the board of governors of the Inter- 162 Hines, Lewis G., national legislative representative of the American Federation of Labor, 901 Massachusetts Avenue NW., Washington, Jenkins, Arthur D., publisher, Carlyle (Ill.) Union Banner, represent- Lahey, E. V., president, United States Brewers Foundation, Inc., 21 173 Testimony of-Continued Lusk, Rufus S., president, Washington Taxpayers Association, 1830 Martin, Dr. R. H., editor, the Christian Statesman, Pittsburgh, Pa Morehouse Pgad B., Director, Bureau of Stipulations, Federal Trade Commission, Washington, D. C.......... Morris, Sam, Rev., 191 East Edgewood Place, San Antonio, Tex., radio speaker for the National Temperance and Prohibition Council; field speaker for the National Temperance League of America; associate editor, the National Voice... McMillan, George S., Yonkers, N. Y., chairman, Government Rela- O'Neill, John E., general counsel of the Small Brewers Committee, Rossi, Edmund A., manager, Wine Advisory Board, 717 Market Street, Sands, Charles E., Hotel and Restaurant Employees and Bartenders Sullivan, John Dwight, general counsel, Advertising Federation of Turnley, E. W., furniture wholesaler and manufacturer, Nashville, Whatley, David, 1717 G Street NW., Washington, D. C.. Wootton, Edward W., manager, Washington office, Wine Institute, 101 Written statements submitted by- Caddow, Harry A., secretary-manager, Wine Institute, secretary, Wine Conference of America, 717 Market Street, San Francisco, Dunford, Dr. Edward B., counsel for the National Temperance 208 201 Ferro, Anthony J., executive secretary of the New York State Council 209 Hammaker, Bishop Wilbur E., president, Methodist Board of Tem- 200 Hidde, Roland J., executive secretary and treasurer, Wisconsin State Council of Brewery & Soft Drink Workers, 1008 Washington Street, of the International Union of United Brewery, Flour, Cereal, Soft Drink and Distillery Workers of America_ Miller, John E., Argosy magazine, New York, N. Y. O'Neill, James, president, Michigan State Council of Brewery Workers, 142 Partain, Walter, executive secretary, Tennessee State Council of 144 |